Randolph Macon College student Katie McGhinnis models Minuteman Press of Ashland Light Up the Tracks apparel
This holiday season, Minuteman Press of Ashland is giving back in the coziest way possible. They’ve launched a brand-new collection of snuggly sweatshirts, long-sleeved tees, and cozy cocoa mugs featuring an exclusive Light Up the Tracks woven ugly-sweater design—and 20% of every purchase goes directly to Downtown Ashland Association.
The festive design celebrates everything that makes Ashland shine: sweet hearts for our Valentine Town spirit and, of course, the beloved railroad tracks that make our historic main street iconic. Whether you’re sipping hot cocoa, strolling under the holiday lights, or wrapping gifts at home, these pieces let you bundle up in hometown pride.
Minuteman Press of Ashland’s mobile T-shirt truck at downtown Ashland’s Grand Illumination
Purchasing Light Up the Tracks apparel isn’t just a stylish seasonal choice—it’s a meaningful way to fuel community impact. Donations to Downtown Ashland Association (DAA) help power media, marketing, and mentorship opportunities crafted especially for the Center of the Universe, extending Ashland’s reach far beyond our orbit.
Downtown Ashland Association puts every donated dollar to work by investing directly back into the community we love. As a nonprofit, DAA provides free First Wednesday business workshops and resources at the Ashland Branch Library, awards $35,000 in prizes through the Center Street Pitch Competition to help local entrepreneurs grow, and creates high-quality marketing and media for downtown businesses, sponsors, and supporters that reach millions each month. The award-winning non-profit proudly produces free, family-friendly events like Light Up the Tracks and Ashland Train Day—celebrations that strengthen our small businesses, bring neighbors together, and keep the Center of the Universe shining bright. Every Downtown Ashland Association apparel purchase from Minuteman Press of Ashland helps fuel this work and ensures Ashland continues to thrive.
Minuteman Press of Ashland’s Light Up the Tracks design
And Minuteman Press is just getting started. Their online store also features more downtown-inspired designs, including K101.2 POP Richmond’s Happy Hour Vibes, the Songs from the Center of the Universe band tee, and classic Ashland Train favorites. Every apparel purchase—no matter the design—gives 20% back to Downtown Ashland Association.
So go ahead: wrap yourself in community support this season. Order your Light Up the Tracks apparel before the holidays are fully wrapped up, and wear your Ashland pride by the hearth, down the tracks, and everywhere in between.