BUSINESS SPONSORSHIPS

Invest in a thriving, connected, and celebrated Ashland community.

Downtown Ashland Association (DAA) is a top Main Street America-accredited 501(c)(3) nonprofit committed to building a strong, vibrant future for Ashland, Virginia—known affectionately as the Center of the Universe.

Through strategic marketing, signature events, small business support, and community-driven initiatives, we help our town shine locally, regionally, and around the universe.

💡 Why Become a Sponsor?

• ✔️ Amplify your marketing reach to an audience averaging 1.5 million impressions per month
  ✔️ Boost brand visibility at high-traffic events reaching over 40,000 in-person attendees annually
  ✔️ Be featured in curated promotions across digital, print, and radio media
  ✔️ Support community-led revitalization and help Ashland’s small businesses thrive

🎤 K101.2 On Air Mention - $50

Receive a 30sec On-Air Mention telling our audience about your business. Simply purchase your ticket, shoot an email to K1012pop@gmail.com with the subject “HAPPY HOUR VIBES MENTION” and tell us all about your business! 50% of the proceeds support Downtown Ashland Association’s non-profit mission. Include…

• Owner Name:

• Name of Business/Event:

• Business/Event Address:

• Website:

• Social Media:

• Description of Business/Event and its services/products/features

🎤 Appear on Happy Hour Vibes - $75

Looking to get your brand heard and seen in Richmond? Join us for Happy Hour Vibes, the on-air networking party where business meets buzz—with good mocktails, great conversation, and high-impact exposure. Only 15 seats are available! Claim yours and shake up your networking game. 50% of the proceeds support Downtown Ashland Association’s non-profit mission.

Hosted the final Monday of every month at Farmer Company Media Studios

• 1913 Huguenot Rd Suite 300

  North Chesterfield Va 23235

• 📸 Professional Photos by POWER UP Productions
   Step into the spotlight with branded studio portraits for you to use across your own marketing materials and social channels.

• 📱 Social Media Shoutout
   Your business will be tagged, celebrated, and amplified across Farmer Company Media and Downtown Ashland platforms, reaching engaged and local audiences.

• 🍹 Signature Mocktails by Shaken Not Spurred
   Enjoy light refreshments while learning how to recreate these gorgeous drinks at home—and play along with our on-air games!

• 🐔 Chick-fil-A of Ashland
  Serving up quality chicken from the Center of the Universe - fueling your Happy Hour Vibes!

• 🤝 Exclusive In-Studio Networking
   Connect with fellow entrepreneurs, creatives, and community leaders in a warm, welcoming space designed to spark collaboration.

🥉 Bronze Sponsor – $250

Perfect for small businesses looking to get involved and get noticed.

• Benefits include:

  • Business featured on DAA social media

  • Linked logo displayed on the DAA website

  • Subscription & placement in our monthly “Get Centered” newsletter

  Complimentary vendor space at:

  • Ashland Fourth Fridays
    (March–October | 7K+ average in-person attendees)

  • Off the Rails Beer Festival
    (October | 1K+ average in-person attendees)

  • The Grand Illumination
    (November | 5K+ in-person attendees)

  ✨ Includes all Downtown Ashland Association events except Ashland Train Day around Ashland Town Hall.
  (15K+ in-person attendees annually and millions of media impressions).

🥈 Silver Sponsor – $500

Ideal for businesses ready to expand their reach across signature events.

Includes all Bronze benefits, PLUS:

Complimentary vendor booth at:

• Ashland Fourth Fridays

• Off the Rails Beer Festival

• Ashland Train Day
  (20K+ in-person attendees)

• The Grand Illumination

Additional exposure:

• One-month static ad at Ashland Theatre (1920x1080)

🥇 Gold Sponsor – $1,000

Designed for brands seeking elevated visibility and storytelling.

Includes all Silver benefits, PLUS:

Signature Sponsorship credit at the event of your choice
(excluding Ashland Train Day), including:

• Ashland Fourth Fridays
  (March–October | 7K+ average in-person attendees)

• Off the Rails Beer Festival
  (October | 1K+ average in-person attendees)

• The Grand Illumination
  (November | 5K+ in-person attendees)

Premium marketing perks:

• Feature news article written and shared across:

  • DAA website

  • Email list (30,000+ emails a year)

  • Social media

  • Press contacts

• Professional photography provided by DAA for future business use

• Appearance on Happy Hour Vibes

🏢 Corporate Sponsor – $5,000

Our most comprehensive partnership—maximum exposure, maximum impact.

Includes all Gold benefits, PLUS:

Signature Sponsorship credit at the event of your choice including:

• Ashland Fourth Fridays

• Off the Rails Beer Festival

• Ashland Train Day

• The Grand Illumination

Brand visibility across all DAA events:

• Logo placement on all marketing materials and signage at:

  • Ashland Fourth Fridays

  • Off the Rails Beer Festival

  • Ashland Train Day

  • The Grand Illumination

Vendor placement at all vendor events:

• Ashland Fourth Fridays

• Off the Rails Beer Festival

• Ashland Train Day

• The Grand Illumination

Exclusive extras:

• Unlimited tickets to Happy Hour Vibes Networking and Recording Parties

• One co-produced event in Ashland—got an idea? Submit it here

Sponsorship Level Comparison

🔗 Ready to Build the Future of Downtown Ashland?

Join us in championing community, creativity, and local business. Sponsorship with DAA isn't just visibility—it's impact, connection, and lasting legacy.

👉 Let’s get started. Contact us today to dream in the Center of the Universe. Contact us at director@ashlandvirginia.com