Kick off the most magical weekend in Ashland with a prime pop-up spot at the Light Up the Tracks Celebration!

This exclusive opportunity places your business at the entrance to our holiday market - inside the Dominion Energy Innovation Center —the very first thing thousands of guests will see as they pour in for the season’s most anticipated event.

✨ Saturday, November 22 | 3–6 PM
Families and visitors will be shopping, sipping, and celebrating as they await the Ashland Tree Lighting at 5 PM, marking the official start of the Light Up the Tracks season.

Your pop-up will be part of the glowing magic that makes Downtown Ashland shine all holiday long. Use the spacious main room of the Dominion Energy Innovation Center to set up the Pop Up shop of your Downtown Ashland dreams!

As an added perk, this sponsorship includes a ticket to the Happy Hour Vibes Recording & Networking Party on October 27 at 6 PM inside Farmer Company Studios, connecting you with a community of business leaders and reaching 1.3 million listeners through K101.2’s broadcast!

Only one Light Up the Tracks pop-up available — claim your spot in the spotlight today! 🌟