Demystifying AI Brings Big Brains and Bigger Questions to Ashland Theatre

Can artificial intelligence actually help you write a resume, map out your next novel, or decode data science? Or are we just feeding the algorithm? Join two of Virginia’s brightest minds as they unravel the mystery of AI in a free community event on Tuesday, May 20 at 6 PM at the historic Ashland Theatre.

Demystifying AI is a live demonstration and interactive conversation designed to make the world of large language models—like ChatGPT—a little less intimidating and a lot more accessible. Whether you’re curious, cautious, or already using AI tools in your personal or professional life, this event will help you separate fact from fiction, and science from sci-fi.

The evening will feature Christine Holzem, retired Group Vice President of National IT for the Federal Reserve Banks and current Adjunct Professor at Virginia Commonwealth University, and Dr. Jason Merrick, Professor of Supply Chain Management and Analytics at VCU and internationally recognized expert in decision and risk analysis.

Christine Holzem

Together, they'll explore how emerging technologies like generative AI are reshaping how we work, learn, and lead—with a live demonstration and plenty of time for audience Q&A.

Holzem brings nearly four decades of experience guiding organizations through transformation, from cybersecurity to Six Sigma, from global marketing to IT strategy across the Federal Reserve System. Known for empowering future leaders, she now teaches VCU’s capstone students how to harness tools like ChatGPT to solve complex, real-world problems.

Dr. Jason Merrick

Dr. Merrick, meanwhile, has dedicated his career to decision science and analytics. With over $3 million in research funding and clients ranging from the U.S. Coast Guard to ExxonMobil, Merrick’s work shows how data—and now AI—can support better decisions in critical moments.

“AI isn’t a magic wand,” says Downtown Ashland Association’s Executive Director “Coach” Antonio Miller, “but it can be a powerful partner. The key is understanding when to trust the tool—and when to trust yourself. We can trust Dr. Merric and Christine Holzem are up to the task of demystifying AI and inspiring audiences.”

Demystifying AI is free and open to the public. Whether you’re a student, teacher, small business owner, or simply AI-curious, you’re invited to join the conversation, see a live demonstration of generative AI in action, and bring your own questions to the experts.

And yes—we promise: no pop quizzes from the robots. Learn more at AshlandVirginia.com/DemystifyingAI

EVENT DETAILS:

Demystifying AI
 📅 Tuesday, May 20
 🕕 6:00 PM
 📍 Ashland Theatre, 205 England St., Ashland, VA
🎟️ Free Admission

From Hoof to Hook: Meadowgate Alpacas Helps Pitch Contestants Make a Splash

Meadowgate Alpacas presenting at the 2024 The Center Street Pitch Competition

The Center Street Pitch Competition is the ultimate proving ground for Ashland’s boldest entrepreneurs, and in 2024, Meadowgate Alpacas swam ahead of the competition, securing first place in the Agriculture & Forestry category. Their pitch wasn’t just a win—it was a wake-up call to the power of innovation in agritourism and sustainable fiber production. Now, as the 2025 competition approaches, a fresh school of contenders is gearing up to dive into the tank, eager to follow in Meadowgate’s hoofprints.

Nicole and Stephen Phillips, the dynamic duo behind Meadowgate Alpacas, entered the competition on a whim—much like a last-minute cannonball into uncharted waters. With just a week before the deadline, they decided to put their business to the test, proving that sometimes the biggest splashes come from the boldest leaps. Their edge? A revolutionary approach to alpaca ownership that prioritized not just fiber and breeding, but also animal disposition.

“When we entered this industry, the overwhelming focus was on fiber, breeding, and showing, and we were even told that ‘nobody cares’ about the disposition of the animal,” Nicole shared. “From the beginning, we knew that we could create a successful model by centering on the idea that disposition is just as important as fiber.”

Their commitment to gentle handling and socialization has paid off—big time. Their alpacas, well-acclimated to human interaction, have become the ultimate brand ambassadors, captivating visitors, attending events, and even participating in therapy programs. Thanks to their 2024 win, Meadowgate secured funding to purchase a climate-controlled van, allowing their alpaca outreach to extend into the warmer months. “Winning effectively restored a third of our market options,” Nicole explained. “We’re now able to expand not only our profitable appearances but also our free therapy program, reaching even more communities.”

But the Phillips family isn’t stopping there. Their next big goal? Launching a Virginia Fiber Pool to repurpose unused fiber from local farms into Virginia Grown socks and shoe insoles—an idea that could completely transform the state’s fiber industry. Their journey proves that sometimes, the biggest catches come from taking a chance and diving in headfirst.

Now, the 2025 Center Street Pitch hopefuls are ready to make their own waves, and Meadowgate is here to help them navigate the waters. With a fin-tastic lineup of competitors across multiple categories, it’s time to meet the next generation of business sharks before the April 10 show at the Ashland Theatre.

Meet the Contestants Ready to Sink or Swim

Center of the Universe Finalists

  • Ash & Olive is serving up a winning recipe where quality meets community. Their flame-to-table artisanal dishes, curated wine and cocktail program, and inviting atmosphere make them a hometown favorite. Can their pitch be as smooth as their gelato?

  • Free Jambalaya Studios is mixing technology and creativity to craft an immersive entertainment experience as rich and layered as its namesake dish. Will their unique approach turn heads and net them a win?

  • Monique’s Crepes is flipping expectations and crafting mouthwatering delights. With nearly 13 years in business, owner Monique Sage Pecora hopes to use the competition to keep rolling forward. Will the judges bite?

Hanover and Beyond Finalists

  • Revival Spa is creating an oasis of relaxation and wellness, proving that self-care is more than a luxury—it’s a necessity. Can they turn the competition into their own personal paradise?

  • Haven House Florals is spreading kindness one bouquet at a time. With dreams of a mobile flower and plant shop, they hope to bloom into new opportunities. Will their pitch be as vibrant as their arrangements?

  • T.Lo Noticias e Informacion is keeping the community informed with Spanish-language news coverage that’s timely, accurate, and essential. Will they make headlines in this competition?

Agriculture & Forestry Finalists

  • Davis Natives is deeply rooted in the mission of preserving and cultivating native plants. Owners Lauren and Brad Davis are hoping to branch out and inspire a movement toward sustainable landscaping.

  • Breemar Flower Farm is growing something truly special. With a focus on sustainability, they need a cooler to keep their fresh-cut flowers in top condition year-round. Will their pitch be as bright as their blooms?

  • Rhythm Ranch Homestead is harmonizing agriculture with sustainability. Their commitment to ethical farming and community engagement sets them apart. Can they strike the right chord with the judges?

  • POWER UP Productions is planting seeds of success in video storytelling. Their project, “Field and Fork: Farmer’s Market Journeys,” is a love letter to Virginia’s agricultural roots. Can they cultivate a win?

These entrepreneurs are ready to put their best fin forward and make a splash in the Center Street Pitch Competition. With their eyes on the prize and their pitches sharpened like a shark’s teeth, who will swim to the top and land the investment of a lifetime?

Come watch the drama unfold on April 10th at the Ashland Theatre—because in this tank, only the boldest ideas will survive!

Pitch Competition Deadline Extended

Entrepreneurs, dreamers, and doers, the clock is still ticking—but you’ve got more time to make your pitch perfect! The Center Street Pitch Competition has extended its application deadline from March 19 to March 21, 2025, at 5 PM, giving aspiring business owners two extra days to apply for their shot at over $35,000 in prizes.

Hosted by the Dominion Energy Innovation Center (DEIC) and Downtown Ashland Association (DAA), the competition is set to take place on April 10, 2025, at the historic Ashland Theatre, offering entrepreneurs across industries the opportunity to present their business ideas and receive the funding, mentorship, and community support they need to succeed.

Why Apply?

This isn’t just a pitch—it’s a launchpad for local businesses. Entrepreneurs will compete for top prizes in three categories:

  • Center of the Universe Business (Ashland Main Street District): First place $10,000, second place $5,000, third place $2,500. The first-place winner also receives a complimentary Downtown Ashland Association membership.

  • Hanover and Beyond Business (Greater Richmond Region): First place $5,000, second place $2,500, third place $1,500. The first-place winner also receives a DEIC membership.

  • Agriculture & Forestry Business (Hanover County & Greater Richmond MSA): First place $5,000, second place $2,500, third place $1,500. The first-place winner also receives a DEIC membership.

Who Can Apply?

Don't hesitate to apply by Friday, March 21. The Center Street Pitch Competition IS for you!

  • You do not need to have an existing business—startups and new ideas are welcome!

  • Businesses located outside of Ashland can still qualify under the Hanover & Beyond or Agriculture & Forestry categories.

  • The competition is not limited to tech startups—retail, restaurants, creative ventures, and service-based businesses are strongly encouraged to apply.

Multiple prizes will be awarded, ensuring that even those who don’t win the top prize still have an opportunity to secure funding. The application process is straightforward, and resources are available to assist applicants in crafting a competitive pitch.

Get Pitch-Perfect with Free Resources

Entrepreneurs can supercharge their applications with free workshops and expert guidance available at AshlandVirginia.com/pitch, including:

Mark Your Calendar!

📅 Application Deadline: March 21, 2025, at 5 PM
📅 Pitch Competition: April 10, 2025, at Ashland Theatre (Doors open at 5:30 PM)

Don’t let this opportunity pass you by—apply today and take your business from idea to reality!

➡ Apply now at AshlandVirginia.com/pitch

About Downtown Ashland Association

Downtown Ashland Association is a community non-profit organization that works toward a strong and vibrant future for Ashland, Virginia. Through marketing initiatives, special events, business engagement, historic preservation, and more, Downtown Ashland Association contributes to the town’s vitality by deploying our time, funding, and voice on behalf of the community.

About Dominion Energy Innovation Center
The Dominion Energy Innovation Center supports high-tech entrepreneurs and small business owners who are driving the innovations needed to achieve a net-zero carbon economy.

Power Up with Expert Workshops

Are you an entrepreneur in Ashland, Virginia, or beyond, ready to take your business idea to the next level? The Center Street Pitch Competition is your opportunity to showcase your vision, gain valuable feedback, and compete for the chance to win resources that can transform your business. Applications are due by 5 PM on March 19, 2025, so don’t miss out!

To help you prepare, POWER UP Productions, in collaboration with the Downtown Ashland Association, has produced a series of expert-led workshops designed to strengthen your business strategy. These recorded sessions are available for streaming, giving you access to essential insights whenever and wherever you need them.

Stream Now: Business-Building Workshops

🔹 Business to Business Tools & Tactics

Presented by Amy Garelick of POWER UP Productions and Dorian Cunion of Your Path Coaching & Consulting, this session explores how small businesses can thrive in the B2B landscape and implement impactful marketing initiatives.

Watch Now

🔹 Search Engine Optimization & Analytics

Nickkol Lewis of Visual Appeal shares strategies for improving your business’s online visibility through SEO and analytics, helping you make informed decisions to drive growth.Watch Now

Watch Now

🔹 Establishing a Five-Year Business Plan

Dorian Cunion of Your Path Coaching & Consulting provides a roadmap to future-proof your business and optimize day-to-day management.

Watch Now

🔹 Commercial Real Estate for Small Business

Tiffany Elder, MBA of Paradigm Properties, discusses commercial real estate revitalization and how it benefits entrepreneurs, property owners, and local communities.

Watch Now

🔹 Value Proposition, Customer Data & Brand Strategy

Strengthen your business with strategies to define a compelling value proposition, leverage customer data, and build a strong brand.

Watch Now

🔹 Workforce Recruitment, Retention & Operations

Carol Reese of ReeSources shares essential strategies for attracting top talent, retaining employees, and streamlining business operations through effective SOPs

Watch Now

These workshops provide the tools you need to build a compelling pitch and a successful business. The Center Street Pitch Competition judges will be looking for depth of business understanding, existing market traction, and uniqueness of idea—so take advantage of these valuable insights!

Apply Today!

Entering is easy—just complete a few questions and submit your application before March 19 at 5 PM.

Ready to pitch your idea and power up your business? Apply today!

Supporting Ashland's Volunteer Rescue Squad: Join the Meal Train

The blaze in Ashland Volunteer Rescue Squad’s station on February 28 has been felt deeply throughout the community. The fire—caused by a battery system failure in an ambulance—damaged the squad’s home base, forcing volunteers to operate temporarily out of Hanover Fire Station 1. Thankfully, no one was injured, and emergency services in Ashland remain uninterrupted thanks to swift action from Hanover County Fire-EMS.

For the Downtown Ashland Association, this tragedy strikes especially close to home—literally. Their offices, located in the Dominion Energy Innovation Center, sit right next door to the Ashland Volunteer Rescue Squad. The squad has been an unwavering supporter of Ashland’s most beloved events, particularly Ashland Train Day, where they provide first responder services, showcase their ladder truck for Touch-a-Truck, and offer space for the Richmond LEGO® Users Group. As the Richmond LEGO® Users Group moves to NextHome Advantage at 202 England St. and volunteers work to secure more trucks for Touch-a-Truck on April 26, it’s clear that the squad’s presence is deeply woven into the fabric of the community.

“Ashland's brave Volunteer Rescue Squad always answers our community’s call—now it’s time for us to rally behind them,” says Downtown Ashland Association Executive Director "Coach" Antonio Miller.

Downtown Ashland Association has launched a Meal Train to provide meals and donations to support the squad as they transition to their temporary location. Meal drop-offs are scheduled for Mondays, Wednesdays, and Saturdays to ensure volunteers receive consistent support without overwhelming them with generosity.

“As a community, we take care of each other,” says Downtown Ashland Association Director of Operations Lou Keeton. “I’ve seen meals made by Ashlanders go miles, so we’ll limit the number of meals donated until and if the Volunteer Rescue Squad asks for more.”

For those who prefer to give in other ways, gift cards and monetary donations allow the squad to purchase meals and supplies when needed. Shopping locally for meal donations also strengthens Ashland’s businesses, keeping every dollar spent within the community.

The Ashland Volunteer Rescue Squad has always answered the call—providing first responder services, supporting community events like Ashland Train Day, and being a steadfast presence in times of crisis. Now, it’s time for Ashland to rally behind them.

To sign up for the Meal Train or make a donation, visit [insert link]. Every meal, every dollar, and every act of kindness helps bring our first responders a little closer to home.