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Marketing: Value Proposition, Customer Data, Brand Strategy

  • The Gathering Place 155 Junction Drive Ashland, VA, 23005 United States (map)

Business Innovation Workshops offer in-depth discussion of small business marketing in this four-part series:

  • Marketing: Value Proposition, Customer Data, Brand Strategy

  • Marketing: Business to Business tools and tactics

  • Marketing: Optimizing Facebook & Instagram

  • Marketing: Search Engine Optimization & Analytics

Thursday, April 11, 2024 from 2-3:30pm we present

Marketing: Value Proposition, Customer Data, Brand Strategy

A compelling brand and strategic marketing approach is vital for small businesses to thrive. Access tools and strategies necessary to define a strong value proposition, leverage customer data effectively, and build a robust brand strategy for your business.

Presented by Dorian Cunion of Your Path Coaching & Consulting

Entrepreneurs of all levels are welcome! The discussion will focus on practical application for those experienced in business.

It is not necessary to attend all workshops in a series. You are invited for any and all sessions that will benefit your business.

This session is being presented in English. Click here for information about our Spanish language sessions.

A recording of the workshop presentation will be available online at a later date.


Business Innovation Workshop Sponsors have the unique opportunity to introduce their business directly to the Associatin’s audience of local business owners.

Your deductible donation includes a workshop presenting credit and dedicated marketing reaching an average of over 35K views. Learn more and become a Business Innovation Workshop Sponsor in the button below.

Sponsor a Business Innovation Workshop
$500.00

Business Innovation Workshop Sponsors have the unique opportunity to introduce their business directly to the Associatin’s audience of local entrepreneurs.

Perks of the sponsorship include…

  • Workshop presenting credit, “Business Innovation Workshop presented by [Company Name] on [Date]”

  • Company representative invited to the sponsored workshop to give a 5-minute presentation and to hand out materials

  • Company logo and web link displayed on ashlandvirginia.com with a monthly average of 20K views

  • Dedicated social media post to the Associations 16K followers. Individual posts reach an average of over 200K local viewers.

  • Company logo and web link displayed in three monthly email newsletters to 450 business owners each

  • Tax receipt and framed sponsor certificate

  • Company logo on advertising materials and displayed at the sponsored workshop